Veeam Software set out to solve a growing governance challenge for the agentic era, announcing new capabilities for its Veeam DataAI Command Platform aimed at turning privacy, consent, compliance and AI governance into continuously provable operations.
Veeam said traditional privacy programmes are increasingly struggling to keep pace with the way enterprise data is now used—across hybrid environments, AI pipelines and third-party ecosystems—while regulations tighten.
With obligations spanning GDPR, the EU AI Act, ePrivacy and DORA, and with penalties reaching up to 7% of global annual revenue under certain frameworks, Veeam argued that compliance must move from “point-in-time” checks to continuous, evidence-based governance.
The company said many organisations still rely on manual assessments, spreadsheets and disconnected workflows that cannot respond at the tempo at which AI systems generate compliance events.
In this context, Veeam is introducing three new “PrivacyOps” AI agents built to automate high-effort work and to continuously demonstrate that policies are operating as intended—at enterprise scale and with audit-ready evidence.
“For ten years, privacy professionals have been quietly admitting they cannot fully prove compliance with their own policies," said Cassandra Maldini, head of product strategy for privacy and AI governance at Veeam. "Now they're being asked to do the same for AI, at a pace no manual program can keep up with."
"Compliance is no longer a point-in-time exercise. It has to be continuous, evidence-based, and built directly into how organizations operate.” Cassandra Maldini
At the core of the announcement is a new Consent Agent, described as a full-stack consent compliance and remediation capability.
Veeam said it captures consent signals—from cookie preferences and marketing opt-outs to revoked permissions for AI personalisation and downstream processing restrictions—then propagates and enforces those decisions across systems required to honour them, including analytics platforms, AI pipelines and SaaS applications.
Alongside this, Veeam is launching a Data Subject Request Agent to generate and maintain data subject request intake forms configured to an organisation’s operational and regulatory footprint, with Veeam estimating it can reduce the time to launch DSR forms by roughly 50%.
The third capability, an Assessment Agent, is designed to analyse supporting evidence and generate tailored assessment responses for DPIAs, EU AI Act conformity assessments and vendor risk questionnaires.
Veeam positioned the agents as part of its broader DataAI Command Platform, which unifies DataAI Security, DataAI Governance, DataAI Compliance, DataAI Privacy and DataAI Resilience, supported by the DataAI Command Graph and hundreds of connectors spanning cloud, SaaS and on-premises estates.
The company said its People Data Graph enables live, jurisdiction-aware policy enforcement—so governance can keep pace with agentic systems.
